READ: What's missing from that media message?

[Frank W. Baker]

This is my 12th media literacy column this year, all of which are designed to look at popular culture and the news and make the media literacy connection for educators.  

It seems, with the holidays upon us, that some companies have decided it’s a good idea to acknowledge underrepresented groups in their marketing, advertising, and media coverage. But consultant Frank W. Baker is wonders: What took them so long? He shares tips to raise student awareness.