All a-twitter about a Revolution

[Mike Gange]

All A-Twitter About a Revolution.

By Mike Gange

 

This version of the Olympic Games, London 2012, is being called the Social Media Olympics. Just about everyone is commenting on the games using social media sites such as FaceBook and Twitter.

 

 Twitter is an online micro-blogging service. Users send and read text-based messages of up to 140 characters, known as "tweets". Created in March 2006 and launched that July, Twitter rapidly gained worldwide popularity. Its web site boasts of over 500 million active users, who contribute over 340 million tweets daily. Since its launch, Twitter has become one of the top 10 most visited websites on the Internet.  Twitter is reported to have revenue of about $140 million per year.

 

All that aside, Twitter is a promotional device. Posts typically run in two different veins: a way of telling your followers that something new has been created and using tweets to drive traffic to your site, or chirping about something – unjust, funny, ironic, life’s moments, somebody’s foibles or mispronunciations.

 

NBC and CTV, the official Olympics broadcasters for the US and Canada respectively, have used tweets to push viewers to their upcoming events. Not only the on-air personnel, but the PR departments have tweeted about the big events they are covering. This churning is like throwing fish food int0....

to read more please see my blog:

http://meonmedia.wordpress.com/2012/08/07/all-a-twitter-about-a-rev...