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Advertising Discussions (107)

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HISTORY: Of the McDonald's Happy Meal

This is a great piece to debate and discuss with students - marketing and cultural history with a lot of health questions ... The creation…

Started by Ryan Goble

0 Jul 15, 2019

LEGAL: Marketers are suing Facebook alleging ad fraud

Again, for context 2-PART PBS DOC: “The Facebook Dilemma” + related articles. Lots of good questions are surfacing here ... In a business w…

Started by Ryan Goble

0 Oct 29, 2018

ARTICLE: Why You Should Be Wary of Prescription Drug Ads on TV

Why You Should Be Wary of Prescription Drug #Ads on TVhttps://t.co/WsmjnCZJDm — Frank W. Baker (@fbaker) September 15, 2018

Started by Ryan Goble

0 Sep 16, 2018

Your Student's Eyeballs Are Worth a Bundle

We know students love to watch television, even if that “watching” is not in front of an actual TV. As the new TV season starts, media educ…

Started by Frank W. Baker

0 Oct 16, 2016

Decoding Political Advertisements

Media educator Frank Baker offers timely and relevant advice in this column on how educators could use presidential campaign commercials wi…

Started by Frank W. Baker

0 Aug 20, 2016

VIDEO: Teach Ad Techniques With These Parody Presidential Campaign Spots

I've been using these videos in all of my media literacy workshops to emphasize many of the techniques used in real ads. Enjoy.http://disso…

Started by Frank W. Baker

0 Apr 7, 2016

TV: South Park Takes On Advertising

This article in Advertising Age makes note that Season 19 of the comedy South Park has used advertising as one of its central themes. (See…

Started by Frank W. Baker

0 Feb 25, 2016

RESOURCE: Teaching Argument/Persuasion With Presidential Campaign Ads

 As the 2016 Presidential Campaign heats up, media literacy expert Frank W. Baker brings the political races to the classroom with standard…

Started by Frank W. Baker

0 Feb 21, 2016

HANDOUT: What do students need to know about political campaign TV ads?

Here are the questions.  I've also created an answer key which can be found on my website. Who creates these ads? What are the most common…

Started by Frank W. Baker

0 Feb 6, 2016

Political TV Ad Archive Launches

Launching on January 22 at the National Press Club in Washington, D.C., the aptly titled Political TV Ad Archive represents a partnership b…

Started by Frank W. Baker

0 Jan 12, 2016

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