RESOURCE: Teaching Media Literacy With Weight Loss/Diet Ads

[Frank W. Baker]

The new year provides a multitude of opportunities for the weight loss/diet industry to target us.  This year is no exception.  In this column published on Middleweb.com, I write about these highly persuasive ads (published in many women's magazines) and how they can be used as another relevant teachable media literacy moment. The column includes a link to my diet ad web site with resources and ideas for classroom implementation.