Smoking in Movies: Advertising & Product Placement

[Frank W. Baker]

Do you ever notice when actors smoke in films?

Well research has noticed. This kind of "product placement" has been happening for years.  

An effort in California, Smoke Free Movies, has been trying to get filmmakers not only to take notice, but also to reduce the incidence of tobacco portrayal.

The group's 100th ad was just published. You can see it, and the entire series, here.