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Top 15 Ad Campaigns of the 21st Century

In 1999, as the 20th century came to a close, the Advertising Age staff set out to examine all the ways in which advertising has entertaine…

Started by Frank W. Baker

0 Jan 12, 2015

RESOURCE: Get Ready for the Diet Ad Deluge

Every year, just after the holidays, TV, radio and magazines are full of advertising by the weight loss industry. Here is another resource…

Started by Frank W. Baker

0 Dec 29, 2014

TV: Super Bowl's Greatest Ads (TV Special)

CBS’ 15th annual special showcasing Super Bowl commercials will air January 26 with hosts Boomer Esiason, analyst for CBS Sports’ NFL pre-g…

Started by Frank W. Baker

0 Dec 14, 2014

VIDEO: Advertising is all lies.

Advertising lies, according to Jerry Seinfeld.  No this is not another comedy routine, or a scene from his popular sitcom.  This was part o…

Started by Frank W. Baker

0 Dec 8, 2014

Smoking in Movies: Advertising & Product Placement

Do you ever notice when actors smoke in films? Well research has noticed. This kind of "product placement" has been happening for years.  …

Started by Frank W. Baker

0 Dec 8, 2014

VIDEO: Big Brands Using Femvertising to Attract Female Consumers

Images of strong, smart and bold women are what advertisers are using to woo consumers — and it's working. NBC News produced this video rep…

Started by Frank W. Baker

0 Dec 6, 2014

Super Bowl 2015: Who's Buying What

NBC will air the game on Feb. 1, 2015; Ad Age will chart every advertiser as soon as they have it confirmed. This year they're listing half…

Started by Frank W. Baker

0 Nov 24, 2014

RESOURCE: Here Comes The Holiday Toy Ad Invasion

Several resources for those who plan to use children's toy ads as a teachable moment/ media literacy lesson opportunity.Frank's 2014 Middle…

Started by Frank W. Baker

0 Oct 30, 2014

How do you photoshop a commercial?

People can get really upset when you start using the P word. Magazine covers, professional portraits and even Instagram posts have been acc…

Started by Frank W. Baker

0 Oct 28, 2014

READING: The 50+ Demographic: Why Do Advertisers Ignore Them?

It's an argument as old as the hills: why do advertisers seemingly ignore those who are 50+ in favor of the younger set? This article in th…

Started by Frank W. Baker

0 Oct 27, 2014

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