Making Curriculum Pop

Advertising Discussions (107)

← Back to Advertising
Discussions Replies Latest Activity

New Study: Advertising To Kids & Teens

In this research brief, Common Sense Media reviews research on kids' exposure to traditional forms of advertising, and focuses on catalogin…

Started by Frank W. Baker

0 Jan 28, 2014

Teaching With Super Bowl Ads

Again this year, I have revised my web site resource: Using Super Bowl Ads In The Classroom.  Among the site's features is a lengthy list o…

Started by Frank W. Baker

0 Jan 28, 2014

Promoting Its Own Products, a Magazine Labels an Ad as News

From NYT: Content from advertisers that resembles editorial coverage, commonly called native advertising, is drawing heightened scrutiny fr…

Started by Frank W. Baker

0 Jan 18, 2014

RESOURCE: How Magazine Advertising Works

The Professional Publishers Association (PPA), a group which represents around 220 companies, has produced this comprehensive report:  How…

Started by Frank W. Baker

0 Jan 18, 2014

RESOURCE: Teaching Media Literacy With Weight Loss/Diet Ads

The new year provides a multitude of opportunities for the weight loss/diet industry to target us.  This year is no exception.  In this col…

Started by Frank W. Baker

0 Jan 6, 2014

VIDEO: The deceptive nature of fast food ads

Consumer Reports received so many complaints about the appearance of fast food that it produced a side-by-side comparison of the real food…

Started by Frank W. Baker

0 Dec 26, 2013

When Ads Used Sex to Sell Airline Seats

While air travel ads printed in The Atlantic magaxine were a little more…buttoned up, it’s clear the “sexy skies” gimmick was an advertisin…

Started by Frank W. Baker

0 Dec 24, 2013

BOOK: The Art, Story & HIstory of the Logo

The 2009 Academy Award-winning animated short, Logorama, focused on the use of logos and brands and became a point of reference for corpora…

Started by Frank W. Baker

0 Nov 4, 2013

And the most expensive TV show to advertise on is.....

Advertising Age is out with its annual survey of what it costs to advertise in a prime time TV show. The survey and related information can…

Started by Frank W. Baker

0 Oct 21, 2013

How is Makeup Related to "The Hunger Games"?

The back cover of the current issue of "Entertainment Weekly" magazine features this ad for CoverGirl cosmetics.  Apparently, according to…

Started by Frank W. Baker

0 Oct 7, 2013

RSS

Events

© 2024   Created by Ryan Goble.   Powered by

Badges  |  Report an Issue  |  Terms of Service